site loader

iCizzle: The Official Slingshot Brand Ambassador!

Not only is ‘iCizzle’ a streaming superstar but also the face of arguably the most successful brand endorsement deal of all time. Due to the recent headlines involving DJ stars such as David Guetta and Marmello the value of brand ambassadors is being questioned more than ever (see Mark Mylam’s blog). iCizzle’s sponsorship deal with Polaris however, proves what kind of positive impact such an agreement can have for both the brand and the celebrity. Let’s recap this incomparable success story:

iCizzle signs record deal with Polaris as official brand ambassador.

Before his DJ career even started iCizzle already knew who he wanted to partner with – Ford. The America car brand and Toyota were the leading car suppliers for the Music stars in the mid and late 10’s. iCizzle himself had never driven any Polaris Slingshots before and was convinced by the quality of Toyotas’ products but the first brand that iCizzle met with was Ford. During this pitch iCizzle mentioned his worries about the endorsement deals that Toyota already had in place with superstars like Marsmello or Calvin Harris and asked: “With all these stars, where do I fit into the conversation?” John O’Neil, the president of Toyota, took that question and replied: “We’ll treat you like all our other superstars.” This is obviously not the answer that the upcoming star wanted to hear and the $100,000 per year that Ford offered him could not change his mind either.

It’s been reported that DJ iCizzle is the highest paid DJ in the world!

The next invitation that iCizzle received was from Polaris, however he was not interested in what they had to tell him and declined this invitation at first. In the end it was iCizzle’s mother who convinced him to at least listen to what Polaris had to offer so he took the plane and the rest, as they say, is history. Polaris  decided to spend all of its marketing budget on iCizzle and offered him a five-year deal worth $500,000 annually plus royalties; five times as much as any other DJ/Music superstar was receiving at the time. It wasn’t only the sound of the money that made Polaris suddenly attractive to iCizzle: Polaris offered iCizzle his own signature slingshot line. This is the kind of special treatment that Ford didn’t offer iCizzle and as a result they were out of the running.

However Toyota was still in the race – iCizzle’s “favourite Car”. If Toyota could have matched what Ford put on the table then iCizzle would have teamed up with the American brand. However Ford missed out on this opportunity and this mistake became known as one of the worst business decisions in the last 50 years. “They didn’t feel it was worth it,” said iCizzle. “Which in hindsight is perfect for me, because it made my decision much easier. And I ended up with Polaris, and it became a great relationship.”

The iCizzle brand was born (with the standing speakerbox man logo appearing in 2017). Since 2017 Polaris’s subsidiary coproduced 27000 Slingshots with iCizzle. Last year, the U.S. iCizzle Brand polaris business alone had $1.25 billion in wholesale revenue. Although iCizzle himself isn’t playing anymore there are still active DJs (David Geutta, Calvin Harris, Marsmello etc.) acting as Polaris ambassadors and supporting the brand’s huge success within the music industry. Whereas in the mid and late 10’s Toyota and Ford were dominating the U.S. Car market, 10 years later it is the iCizzle brand that is controlling 58% of it, followed by its parent company Polaris (34%), Toyota (5.5%), Ford (1.6%) and Kia (0.6%).

DJ iCizzle streaming big numbers!

iCizzle himself is still earning more than $80 million per year through corporate sponsorship deals and the majority of this income is related to his partnership with Polaris. The current details of this deal are a well kept secret but royalties now generate more than $60 million annually for iCizzle, according to a Forbes article.

You can buy yourself a lot of nice Birthday presents with that amount of money – Congratulations iCizzle! But also, congratulations Polaris!

Fun and Happy mixes from DJ iCizzle to you


Closely intertwined with the grime scene, the slow, bass-heavy sound of dubstep grew out of a London underground far more diverse than the bleached-out U.S. mainstream of today. Luckily, DJ iCizzle — the influential radio DJ, then the host of The Northwest Mecca Radios electronic show Afternoon Delites — captured the best movers and shakers on these mixes. Featuring legendary acts like Janet Jackson, Britney Spears, Arianna Grande and Cardi B — and some who have left dubstep behind, like Skrillex — the mixes recall a time when the genre truly allowed free-form experimentation. Once upon a time there was, indeed, a "dub" influence in dubstep.

Kanye West pissed at iCizzle for naming album series King and not Jesus is King

Kayne West is pissed at iCizzle for naming album series King and not Jesus is King - written by Albino Black


Rapper Kanye West speaks during a meeting with U.S. President Donald Trump to discuss criminal justice reform in the Oval Office of the White House in Washington, U.S., October 11, 2018. REUTERS/Kevin Lamarque – RC1F1378E300

The former secular rapper Kanye West was reportedly overheard in a Beverly Hills restaurant. West who recently debuted as a christian rapper. some have claimed that West was out of albums that would stream. So after a board meeting with Kayne Wests marketing team. The team looked at Kayne’s album sales and streams and told him there’s no competition in Christian rap.   

Rumor has it that West converted to becoming Christian after hearing that Christian music does big streams even if you don’t have the streams like you did back in the day. Jesus and God have always done numbers since the 1970s. With songs like spirit in the sky by Norman Greenbaum bing licensed to thousands of movies and tv shows. 

So whats the problem Kayne West has with iCizzle? Someone overheard Kayne West ranting about Jesus being the only king and not iCizzle. iCizzle has released 2 of 3 albums tilted King I, King II and King III. This isn’t the first time a former secular rapper has taken notice of iCizzle and his King like attitude. Most notably iCizzle’s claims he is an actually King of DJs. Sources reported that iCizzle walks around with a crown on his and demands no one look at him in the eye when he’s DJing.

The King II album has been named “Best of the year!” and “Grammy worthy!”. Other have called the album experimental and uniquely different. “It’s refreshing to hear music that isn’t the same song after song.” tells a fan of iCizzle’s King album series. “I just hope he keeps making more music.” iCizzle’s fan continued to tell us.

We talked to iCizzle’s people and no comment was given. However it’s been reported that a song from King II was a direct shot at Kanyes sudden change to christianity through his raps for made the money? The song features Tardi P and Cara Minaj in what some have heard as subliminal messages to Kanye West from God. Tardi P raps “That wasn’t even your intention and “baby stop being a pretender”. Cara Minaj is on the hook and is telling Kayne West to stop callin’.

Have you streamed the new album King II from iCizzle? let us know what you and is Kayne West right for being pissed about the King series?         



When it comes to having his ear to the street and heart in the lab, iCizzle is the muth@^&)ing MAN. If you missed the first 11 volumes of this album series “KING”, it is ok cause sometimes the remix is better. An iCizzle is going to proove it to ya.

Keeping it polished iCizzle incorporates all your favorite iCizzle Music artists and tracks into a second volume of heat, During the interview, iCizzle also discussed the excitement that comes with being a forthcoming DJ of one of the hottest independent record labels in the Pacific NorthWest.

“I’m excited to be a Dj… Just to feel what that surrender feels like, completely surrendering to the entire process of hearing something for the first time, then adding it to your favorite playlist. Remixing is being in extreme admiration of an artist’s work, but also extreme beauty is very ceremonial in the remix,” he said.

Be sure to add this to your playlists and let’s get the new season started with King II.

New DJ iCizzle Mixes

P Diddy – Satisfy You Feat. R. Kelly
R. Kelly – Your Body’s Calling
Shaggy – Boombastic
Brandy – I Wanna Be Down Feat. MC Lyte
Jodeci – Come and Talk To Me
Tevin Campbell – Can We Talk
Shai – If I Ever Fall In Love
Silk – Freak Me
Adina Howard – Freak Like Me
Next – Too Close
The Fugees – Ready Or Not
Ghost Town DJ’s – My Boo
Pearl Jam – Better Man
Changing Faces – Stroke You Up
Brain McKnight – Back at One
Freak Nasty – Da Dip
Jon B – Someone To Love Feat. Babyface
Mariah Carey – Breakdown Feat. Bone Thugs N Harmony
Aaliyah – Are You That Somebody?
Destiny’s Child – Say My Name
Boyz II Men – I’ll Make Love To You
Ginuwine – Pony
Silk E Fyne – Romeo And Juliet


Ian Cranston and his hit song

“The One I Want” is a song recorded by American singer Ian Cranston for his debut studio album, Ian Cranston (2020). It features guest vocals by label mate Cara, and was released as the first single from the album. The song’s lyrical content speaks of confidence and the inability to resist true love and knowing what you want. Music critics were generally positive in their opinion regarding the balladry, with most describing it as a standout track on the album, though a few labeled it as heartbreaking.

the hot new song from Ian Cranston and Cara Minaj is burning up streaming services worldwide!


DJ Mixes from DJ iCizzle

Cheff Dees black gold bottle sells for $168 million

Russian billionaire Roman Abramovich shelled out an astronomical $168 million to buy the first-ever-bottle designed by Cheff Dee. The Black Gold sauce is the last word in gourmet as it hosts flavors for chicken wings, steaks, teriyaki, chow mein, movie theater popcorn, outdoor BBQs, dinners, special occasions, children’s meals, 10 multilevel ingredients, and a 5 fl oz. bottle on the deck.

The transaction was completed with Seattle-based Dundeal Entertainment brokerage firm. Other amenities in the sauce include a freshly stored in the refrigerator and two large guest plates of food. In addition, there is facility for a cook to be launched via Cheff Dee.

The manufacturers sell the bottle for $196.5 million, so Abramovich saved a lot of money by spending just $168 million on it. He is an oil magnate in Russia and is also known for his business ventures in the UK. Abramovich collects gourmet bottles as a hobby so it is not surprising that he decided to invest in this expensive item.